As a "watch guy" for many years now, I buy my watches to wear, not as investment pieces and I have clients worth $20-50 million, we all have both real and fake watches, and nearly All the guys worth $20-50M wear Super Clones everyday while the genuine, if they have them, are at home. They also buy the watches to wear, their actual investments are giant avocado farms, real estate development after development, and dozens and dozens of race horses (to name a few). Only wannabe wealthy people worry about real vs fake watches or resale value. if you can't afford to take a $5k loss on a watch or haggling over trade-in value, you shouldn't be buying a 'high end' watch. Ask yourself, "what makes this YMIl worth $37-43k, and THAT YMIl worth $200? other than a jeweler who's lease payment, car note, and mortgage depends on you paying 1000× more for essentially the same product? it's not like the real watches are much, if at all, better.. Swiss watches are typically finicky pieces of S. introduce a spec of dirt somehow and the movement stops. Some say "your Watch is your trophy to yourself ', eh, no. the businesses, homes, and investments you own are your trophy's to yourself."